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Western Canadian Music Alliance (WCMA) is an organization created by the Music Industry Associations of British Columbia, Alberta, Saskatchewan, Manitoba, The Northwest Territories and the Yukon Territory to promote and celebrate western Canadian music. We host the music festival BreakOut West together with the Western Canadian Music Awards in a different city each year. The four-day event is comprised of a three-day music conference, a three-night multi-genre music festival, the Western Canadian Music Industry Awards Brunch and the Western Canadian Music Awards Gala.